Loudoun Business Development Center Gears up for Superpitch

Loudoun Small Business Development Center is offering more than $1,500 in cash and prizes for its online pitch contest.

Superpitch is designed to highlight the stories of Loudoun’s business community and to give small businesses the opportunity to win prizes for pitches in three categories: Services, Products, and People’s Choice.

“Traditionally pitching contests are focused on start-ups seeking investors. We wanted to open things up to every small business in Loudoun County. After all, every organization needs to present to someone,” Loudoun Small Business Development Center Manager Eric Byrd stated. “Whether they’re trying to attract customers to a small business or find sponsors to help a nonprofit, everyone needs an engaging pitch. The super hero theme is a fresh, fun way for us to play with the concept and emphasize that everyone can improve their pitch and make it super.”

To help contestants prepare a winning pitch, the SBDC will host a series of skill building workshops in October. Workshops are also open to non-contestants who want to improve their own pitch. Courses offered will include: “What’s Your Superpower?” uncovering what’s special to customers about your business; “Telling Your Fantastic Tale,” how to know what to say to make a great pitch; and “Putting the Punch in Your Pitch,” how to present so people get excited and act.

Loudoun businesses may enter at superpitch.info. Contestants will be given instructions for uploading videos the last week of October. A judging panel, made up of Virginia SBDC counselors statewide, will score each pitch on criteria important for any persuasive presentation. The people’s choice winner will be decided by popular vote. The SBDC will award three cash prizes (one per category) plus a subscription to the soapbox video platform, and a 6-month virtual membership at the Mason Enterprise Center. Winners will be announced publically at the MEC-Leesburg Anniversary celebration on Dec. 1.


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