Visit Loudoun will revisit its agreement with the county government every four years instead of five, aligning that schedule with Board of Supervisors’ terms.
Seventy-five percent of the county’s transient occupancy tax (TOT) go to Visit Loudoun, in exchange for serving as the primary travel and tourism marketing body of the county. In fiscal year 2017, Visit Loudoun is expected to have a $3.1 million budget, $2.9 million of which will come from the county’s hotel tax.
The board’s finance committee recommended that Visit Loudoun’s memorandum of understanding be renewed for one more five-year term this year, and for four-year terms thereafter, beginning in 2021.
The committee also recommended transferring a share of TOT funds to Visit Loudoun and the Department of Economic Development to cover international travel expenses.