The Evergreen Sportsplex has landed another high-profile partner.
Under Armour has signed a three-year, exclusive partnership with Play to Win, LLC; the sports management company responsible for the day-to-day operations for several entities in Northern Virginia, including the Evergreen Sportsplex south of Leesburg.
Known for its innovative footwear, apparel and equipmen, Under Armor approached the complex in June to increase the brand’s footprint in Northern Virginia.
“Under Armour is excited to add Play to Win, LLC and Evergreen Sportsplex as a partner program. We look forward to our involvement with their programs and their continued growth and success,” Kyle Nielsen, the firm’s lacrosse sales manager stated.
Evergreen Sportsplex, the 2016 Innovative Business of the Year for Loudoun County, is known its efforts to incorporate education, health and wellness into it youth athletic programs.
“We are excited to partner with Under Armour for their state-of-the-art technology not only in apparel, but their support of our athletes and families. We are excited to partner with an organization that believes in the same mission and values as we do here at Play to Win and the Evergreen Sportsplex,” stated Carolyn Dobson, chief marketing officer of Play to Win, LLC and the Evergreen Sportsplex.