REHAU announced promotions in its American leadership team and the transfer of the current regional CEO Christian Fabian to head a newly formed Technology and Performance global services division.
Effective Jan. 1, the regional executive board of REHAU Americas based in Leesburg will include Theo Haast, serving as president and CFO; Dr. Thomas Troeger, filling the newly created position of chief marketing officer; and Terry Barnaby, as head of operations.
“We are very pleased to be able to recruit internally to fill the opening at the helm of our regional executive board created by my transfer with a very qualified international business financial executive, Theo Haast,” said Christian Fabian, CEO of REHAU Americas. “Theo has shown excellent leadership skills based on his experience in finance internationally. He has a proven record of strengthening businesses through up-and-down economic cycles.”
Haast will also serve as president of business in the REHAU Americas location. Haast will report to William Christensen, CEO of the global REHAU group. He began his career with Deloitte in the Netherlands and the U.S., then held senior finance positions with international industrial companies including Lafarge, Fusion UV Systems and Hereaus. He joined REHAU as CFO and became a member of the regional executive board in 2014.
Troeger, currently serves as vice president of furniture solutions for REHAU Americas. As CMO, he will assume responsibility for the company’s product divisions, including sales, marketing and engineering. Troeger joined REHAU in 2006 as executive assistant, then progressed through sales and marketing roles in the company’s industrial and furniture segments before assuming responsibility for the Furniture Solutions division in 2013.
Barnaby,who has been with the company for 33 years, will continue to serve on the regional executive board as COO.
Moving from the Leesburg headquarters, Fabian, who has served as CEO and chairman of the Americas regional executive board since 2012, will return to Germany where he will take over the position of head of the newly formed Technology and Performance services division and will serve on the company’s group executive board. The new entity encompasses the company’s applied materials research, advanced technology and technology innovation units, the product accelerator UNLIMITED X and functions for digital and disruptive business.
“I am excited about this new opportunity to accelerate innovation and drive profitable growth for REHAU on the global stage,” said Fabian.