America’s Routes, a volunteer-run project under the umbrella of the Mosby Heritage Area Association, took home a Gold ADDY Award in the world’s largest advertising competition last week.
The project won the award for its public service brochure and sales kit, a 12-page brochure that describes America’s Routes’ mission to capture the images and the stories of Loudoun County’s rural road network, one of the nation’s oldest and largest networks of gravel roads.
Graphic designer Nathaniel Navratil, of NNBrand.com, designed the project’s logo, branding, and award-winning brochure. The award also honors the work of America’s Routes photographer Douglas Graham, copywriter Danielle Nadler, and Knight Printing. The America’s Routes team also includes editor Emily Houston, preservationists Jane Covington and Mitch Diamond, and educator and historian Richard Gillespie. The award was presented to Navratil during an awards ceremony in Fargo, ND, on Feb. 22.
America’s Routes is capturing—through photography, videography and short stories—the beauty and significance of Loudoun County’s 300 miles of unpaved roads that predate the United States. The project employs the dusty byways to tell the stories of pioneers, wars, slavery and the struggle for freedom, the coming of the automobile, and the modern era existing beside traditional farms with the goals of documenting, commemorating and educating residents about this irreplaceable resource.
Learn more about America’s Routes and give a donation to support the project at americasroutes.com.
The journalists, historians and preservationists behind America’s Routes will be featured at several upcoming events where they will share more about their efforts to capture the images and the stories of Loudoun County’s rural road network.
- Presentation on America’s Routes by Photojournalist Douglas Graham, 7 p.m. Tuesday, March 12 at Lucketts Community Center. Graham will show a short video and talk with members of the public and Lucketts Ruritan Club members about the America’s Routes project. Admission is free. Those interested in attending should RSVP to firstname.lastname@example.org.
- 4th Annual Equine Expo, 5-9 p.m. Tuesday, March 19 at Stone Tower Winery. Meet the America’s Routes team and see and support their work. Admission is free.
- Beer & Art, 6:30 p.m. Saturday, March 23 at Old Ox Brewery. Old Ox Brewery’s Beer & Art Program hosts photojournalist Douglas Graham and journalist Danielle Nadler. They will share how the America’s Routes project came to be and show some and sell of Graham’s photos of Loudoun’s countryside. The event will also include a showing of “The Long Road Home,” the Emmy-nominated documentary by TV journalist Jay Korff’s about the project.
- Loudoun 1725 Gravel Grinder, June 9, at Salamander Resort & Spa. Inspired by the growing effort to save Loudoun County’s network of historic gravel roads from being paved over, EX2 Adventures has created this endurance cycling event that will feature a 40-, 60- and 80-mile route. Cost starts at $45. Learn more and register at ex2adventures.com/loudoun-1725-gravel-grinder.