Rodeo’s Mexican Grill Spices Up Lovettsville

It’s official—residents living in the German Settlement no longer have to leave town for an authentic Mexican meal or a quality margarita.

Rodeo’s Mexican Grill opened its doors in the former Lovettsville Pizza & Subs location off South Loudoun Street last Saturday after less than four months of renovations, drawing a packed house nearly all day long, including visits from Mayor Nate Fontaine, several Town Council members and Supervisor Geary M. Higgins (R-Catoctin).

But the most enjoyable part of many patrons’ experiences wasn’t simply feasting on the Mexican food, but enjoying the upbeat Mariachi music played by a five-man band—a sight the town that contrasted with the traditional Bavarian music usually featured in town at Oktoberfest and other community events.

The restaurant is owned and operated by Mexican immigrant Victor Juarez, also the owner of a local painting and drywall business, andAdan Valdez, the owner of Frida’s Mexican Restaurant in Dillwyn. Named for the traditional Mexican rodeos that Juarez hosts at his Lovettsville-area home each spring, Rodeo’s doesn’t have a most popular dish. Instead, Juarez said all the menu items are flying out of the kitchen, noting that one customer ordered one of almost everything on the menu the other day.

During the grand opening, which lasted only six hours, Juarez went through 14 bottles of tequila when making margaritas. Since then, he said business has been just as busy each day. To make that point clear, he said a few customers came in for lunch one day, then back later with their families for dinner. “[Residents] love it so far,” he said.

The opening of Rodeo’s comes a little more than 10 months after Chuck Blough closed Lovettsville Pizza & Subs after almost 24 years of operation.

Fred George, the owner of the building, said Juarez agreed to open the Mexican restaurant in the spot earlier this spring, after initial interest from the owner of Leesburg’s Los Tios Grill.

For now, the restaurant is open every day of the week from 11 a.m. to 9 p.m. Juarez said he’s working to determine which day is the least busy so that he can close that day for a mid-week break.

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