Ruscitella Named Mobile Hope’s Director of Marketing & Community Relations

Mobile Hope has named Allyson Ruscitella as director of Marketing and Community Relations, a newly created position. In accepting the job, she has resigned her position as president of Mobile Hope’s board of directors.

“I have been overcome by the impact Mobile Hope has made on homeless young adults over the past six years, and am thrilled with the opportunity to serve the community through this keystone organization,” Ruscitella stated. “I am both humbled and excited to work alongside this passionate team of board members, volunteers, donors and employees. I look forward to telling our story and driving awareness to the problem of youth homelessness plaguing Loudoun County.” 

“As Loudoun’s youth homelessness population grows, it is critical to continue to grow and further engage the humbling support we receive from our community,” stated Donna Fortier, Mobile Hope’s CEO and founder. “As we prepare to launch a capital campaign to fund a residential life skills facility, utilizing our support to meet our goal and telling our story will be central to continued success. Allyson’s proficiency in marketing, communications and community relations, bolstered by her background in clinical social work, made her the perfect fit for this new role.”

Ruscitella has served on Mobile Hope’s board of directors since 2013 and as board president since 2017.

Ruscitella most recently served as vice president of marketing and sales for PharmD Live, where she was responsible for developing and implementing a multichannel marketing strategy and sales planning. Her undergraduate degree from George Mason and graduate degree from Catholic University are both in social work.

Mobile Hope is a Loudoun-based nonprofit that supports the needs of precariously housed, homeless and at-risk youth. Learn more at

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